Heineken Launches Black History Month Initiative
To provide consumers a nationwide platform to showcase their artistic talents and pay homage to Black History Month, Heineken announced this month it’s second annual Black History Month Art contest. The brand will provide one lucky consumer a chance to win $5,000 and an opportunity to have their artwork featured in the 2013 Heineken Black History Month Advertising Campaign. The winning artwork will be featured across national print, digital, in-store point of sale, and out of home advertising during Black History Month in 2013.
Click here to learn more about the promotion!