TEAM EPIPHANY

Heineken Red Star Access (Philly) from Team Epiphany on Vimeo.

For the final stop on the 2012 Heineken Red Star Access (6-city) Tour, Wale, Nas and Q-Tip joined forces in Philadelphia. This wasn’t the first time Wale or Nas hit the Heineken Red Star Access stage, but it was a first for DJ and rapper, Q-Tip. Concertgoers lined up outside of the famed Electric Factory, hours in advance to catch the concert. 

Q-Tip entertained the crowd with a DJ set alongside comedian Affion Crockett. Wale was the first artist to hit the stage and he performed a few hits from his roster of songs including “Lotus Flower Bomb” and “No Hands.” Fans were surprised when the rapper invited Philly hip-hop artist Freeway on stage for a performance of his 2002 hit, “What We Do.” 

Nas soon followed with DJ Green Lantern performing classic hits such as “One Mic” and recent songs, ”Daughters” and “Bye Baby” from his latest Billboard chart-topping album Life Is Good. 

The Philadelphia stop completed The 2012 Heineken Redstar Access Tour. The tour kicked off in Chicago with performances by Nas and Pusha T, followed by stops in Atlanta with Trey Songz and Kendrick Lamar, D.C. with B.o.B., and New York City with Wiz Khalifa and French Montana.

Check out more photos from the final stop of the tour below.

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Heineken Crack the Case Event (NYC) from Team Epiphany on Vimeo.

On Monday, September 24, 2012 Heineken celebrated their 15-year partnership with James Bond with a train-themed party at the New York Transit Museum in Brooklyn. In anticipation of the new Bond movie Skyfall, Heineken recently launched a television and digital campaign, “Crack The Case”, which also served as the party’s theme. Three cars on the train platform were transformed into scenes from three classic James Bond movies: Die Another Day, Casino Royale and From Russia With Love. The train platform served as the perfect space for influencers, celebrities and bloggers to rub shoulders and groove to the smooth tunes of DJ Wonder and DJ D-Nice. Heineken was free flowing, per usual, and Bond girls were on hand to bring the themed cars to life. Celebs Anthony Mackie, Adrian Grenier, Denise Vasi, J.R. Smith and Bridget Kelly were in attendance. Visit http://hein.kn/CrackTheCase to view the official Heineken and James Bond commercial. 

Also, take a stab at the “Crack the Case” game here: http://hein.kn/CrackTheCase 

View more photos of partygoers Cracking the Case below. 

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Happy National Drink Beer Day! Today is the perfect day to pop open a Heineken, and if you’re in New York, you may notice the bottle looks a little different. The new “Star Bottle” features Heineken’s core iconography but the shape and size have changed. The “Star Bottle” is available in 12 oz. and 22 oz. sizes and was released in New York State markets this month. The bottle is expected to launch country-wide in March 2013. 

(via PRNewswire)

Heineken Red Star Access (NYC) from Team Epiphany on Vimeo.

The Heineken Red Star Access Tour made its way to New York City last weekend. The legendary DJ Clark Kent provided music for the evening as guests anxiously awaited rappers French Montana and Wiz Khalifa at Basketball City Pier 36. Comedian Affion Crockett took the stage a few times to get the crowd excited for the coming performances. Heineken was free flowing and a host of food trucks lined the pier for concertgoers to sample. 

Bronx-native French Montana hit the stage to perform his hit single “Pop That” and a verse from a crowd favorite, “Stay Schemin.” Wiz Khalifa took the stage shortly after and performed many songs from his extensive roster ranging from “Taylor Gang” to his new single “Work Hard, Play Hard.”

The 2012 Heineken Red Access Tour will make its next and final stop in Philadelphia next month. 

See more photos of the New York leg of the tour below.

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Heineken Red Star Access (DC) from Team Epiphany on Vimeo.

Heineken Red Star Access made its third stop in the nation’s capital last Saturday, September 8, 2012. Concertgoers gathered at Ibiza Nightclub in Washington, DC to see hip-hop artists B.o.B and Rev Run perform. Unfortunately, due to inclement weather in DC, Rev Run’s flight was diverted and he was unable to perform.  

Affion Crockett hosted the event and DJ Ruckus got the crowd warmed up as they waited for B.o.B. to perform. B.o.B. peformed songs from his sophomore album Strange Clouds.

The tour will make its next stops in New York City and Philadelphia.

See more photos of the Heineken Red Star Access tour in DC below. 

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On August 26, 2012, the Heineken Red Star Access tour traveled to the Opera Nightclub in Atlanta. The evening was hosted by comedian Affion Crockett and included performances by R&B crooner, Trey Songz, surprise performer, Waka Flocka, and Dr. Dre’s protégé, Kendrick Lamar.

During Red Star Access, Heineken showcased their limited-edition collaborative products, which included t-shirts and snapback hats designed by New York-based brand, Rocksmith, Black Apple, and New Era, and LA-based brand, Diamond Supply Co. Also at the event, entertainment stations were set up including a game zone, photography station, and an audio mixing zone powered by the djay app, Algoriddim.

Heineken Red Star Access is an annual summer program that showcases music’s hottest and freshest experiences nationwide. The tour kicked off in Chicago with performances by Nas and Pusha T, and will continue to D.C., New York City, and Philadelphia. The official hashtag for the tour is #FollowRedStar.

Check out more photos from the Atlanta stop below.

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Heineken’s annual summer music tour Red Star Access, kicked-off last weekend at the House of Blues in Chicago. Comedian Affion Crockett hosted the event and DJ Kiss kept the crowd grooving as they waited for the featured guests Nas and Pusha-T to perform. Both rappers were well-received by a roaring crowd in the Windy City. Celeb guests included MC Lyte, Sway Calloway, Dawn Richards and Luke James. 

See more photos of the Heineken Red Star Access tour in Chicago below. 

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As summer heated up, so did Team Epiphany’s #SummerFridays series. The #SummerFridays finale took place at Brooklyn Terrace on the hottest Friday yet. Once guests got lei’d, they cooled down with Belvedere, Hennessy, Heineken and Pepsi. As the sun blazed atop the Aloft and Sheraton Hotels, Mel D. Cole was snapping photos as the Brooklyn skyline served as his backdrop. DJ Wonder kept guests rocking with the perfect summer set you can download here.

Check out more photos by Mel D. Cole below.

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One month ago, Team Epiphany announced the return of their #SummerFridays series in New York City. Following the rave at WIP, Team Epiphany invited guests on a boat cruise for the second installation of #SummerFridays. Hosted by the duo Dee & Ricky, the boat set sail across the Hudson. Mel D. Cole captured the fun as guests danced to tunes by DJ Wonder and enjoyed handcrafted Hennessy and Belvedere cocktails. Not even the rain could stop us! Download the Boat Cruise’s full soundtrack by DJ Wonder here.

Check out more photos by Mel D. Cole below.

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Last Friday marked Team Epiphany’s inaugural 2012 #SummerFridays party - a rave thrown at WIP. As the Belvedere, Heineken and Pepsi flowed freely, Mel D. Cole was snapping photos and guests were having a generally euphoric daytime club experience. Download the Rave’s full soundtrack by DJ Wonder here.

Check out more photos below.

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