Finding the perfect lipstick color is nearly impossible for the average woman. Finally, Bite Beauty has created a lipstick lab where anyone can create their very own one-of-a-kind lipstick, in a custom shade and scent. Not only is this process fun, but it also gives an inside look into how cosmetics are created.
So how do you create your own shade? First, participants customize their shade from 25 “color chocolates,” ranging from nude to dark purple. The Bite lipstick specialists then scoop the chocolates and let them melt into one unique blend. Ladies are then prompted to add one of four scents (superfruit, peppermint, cherry or violet) and choose a desired texture. Following these steps, the magic happens.
The Bite Beauty Lip Lab is currently located in Soho at 174 Prince Street.