October 8th, 2012

Burberry is one of the few fashion companies to constantly up the ante when it comes to merging technology with their brand. With the release of Burberry’s first automatic watch, The Britain, comes a web-based app for consumers to get a nearly “hands on” experience with the new watch. The site displays a 3D model of the timepiece that potential buyers can spin around and view the time and weather for their current location. Burberry puts HTML5 to use in their mobile web interface which is available on both Android and iOS. 

(via The Appside)

(Photo Credit: @fashion/Instagram)

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